We all know that Google is the big one (for today, anyway) to work your SEO magic for but should you take the time to optimize for more than one search engine online?

If you search key phrases on Google and on another search engine such as Yahoo you’ll often see rather different results.  Some people find that their efforts net great results on one and not such great results on the other.

Different Search Engine, Different Algorithm

Different search engines use different algorithms with their search engine spiders when determining which sites are relevant to various subjects.  One search engine might be more apt to look at your header and others might look at your keyword density for articles.Another might take a strong look at whether you have images and meta descriptions and how often your page is updated.

The key is to write good content so that when the visitors come, they’ll want to buy something!  If your content is relevant, the search engines will find you and it’s better to get targeted traffic that converts than to get empty volumes of traffic.

In terms of focusing, optimizing for Google is a wise move as it will probably give you the best bang for your time and money. You’ll find that if you optimize for Google and really concentrate on high quality content, you’ll naturally get good results with other top search engines.  It’s difficult to optimize for everyone and a tweak might move you higher on the results page on one search engine but could give you a consequence of losing placement on another and that loss could translate to big money for you.

The only way to really optimize for more than one is to design multiple websites and optimize each with seperate techniques specifically for a search engine.

Have a most outstanding day.

Dana Prince
Internet Marketing Blog
www.SeanSEO.com © 2008

A lot of people decide to take the free way to getting a good search engine positioning, using various strategies and techniques to make sure they get good organic rankings with Google, Yahoo and all the other big names out there.

Other people swear by the pay per click campaigns that are run by those same companies, giving them a better chance of appearing on page one of Google without having to wait to get indexed and climb the rankings as a result.

Organic or Sponsored Ads?

Do you prefer to get your search engine positioning the old fashioned way, with a bit of elbow grease and hard work? Or do you prefer to chuck a bit of cash at it and get some instant results?

In truth, one way isn’t necessarily any better than the other. Whatever way you choose to try and get a good search engine positioning, you will find that there are pros and cons to it.

If you go via the free route you will find you need to put in a lot of effort to get the search engine positioning you want. It could take months to achieve it, and even when you do you will have to fight hard to keep it.

The AdWords Campaign

Paying to take part in the AdWords campaign can bring you results within minutes of signing up. But it does of course cost money and if you aren’t careful any profits you might have made can be swallowed up in paying for all those hits.

It’s clear that whatever route you take to getting a better search engine positioning, you need to be aware of the pitfalls that can trip you up en route. Some people prefer the free way, simply because if they make a mistake all they will lose is a few ranking places. Their money is still safe. And, the benefit of organic search results can provide more viral marketing results than pay per click.

Have a most outstanding day.

Sean Rasmussen
Internet Marketing Blog
www.SeanSEO.com © 2008

Welcome to SeanSEO.com

I have moved address from my previous Internet Marketing Blog at the Wealth Creation Affiliate website. It was time to take the whole Social Media concept a bit more serious and start providing some consistent, quality content for the readers (you). Considering my next target is to become the number one internet marketer in AustralAsia, I better start putting my money where my mouth is.

My aim is to provide you with a blog that gives you content without the “Big Sell”. That means:

• No Adsense
• No Blatant Ads
• No In-Your-Face affiliate links
• No insulting your intelligence

Blogging should be about giving away quality information online and the readers have every right to click away at any time they get bored. My aim is for you to come back, every day. Let’s hope I can do that!

You will see my latest books that I come up with but they will be available, casually in the sidebar. You will notice that most of the stuff I do is given away for free, anyway.

Every Day Content

Starting next week (June 2008), we will post articles about internet marketing every day of the week. I have joined forces with Dana Prince to make sure the postings happen every day. Enjoy the upcoming articles about SEO, Google, Yahoo, Marketing, Online Business and much more…

I’m Sean Rasmussen and my SeanSEO co-writer is Dana Prince.

We will see you back here very soon.

Have a most outstanding day.

Sean Rasmussen
Internet Marketing Blog
www.SeanSEO.com © 2008