Using feeds or aggregates, such as RSS Feeds, can be a great way to increase traffic to your site, and also put a bit more money in your pocket.
Most internet users are aware of feeds and the function they perform. Don’t miss out on the potential to earn more income by ignoring their importance.
Feeds, or feed aggregators, feed readers, or aggregators, are defined by Wikipedia as “client software or a web application which aggregates syndicated web content such as news headlines, blogs, podcasts, and vlogs (video blogs) in a single location for easy viewing.”
Feed aggregators work in conjunction with your computer’s web browser. Any number of mobile devices also integrate RSS feeds in their functionality. Although there many software programs that function as feed aggregators, RSS is by far the most common.
When you offer a feed option on your website or blog, you are giving visitors the chance to keep updated on changes to the content. This is becoming an increasingly popular way for avid internet users to read news and find recently posted information.
Include RSS Feed on Every Page
It is easy to add an RSS Feed button to each of your website pages. Your hosting service probably has directions in your main account panel. For a blog, it is even easier. Many templates come already configured with an RSS feed button in place, usually in the header.
RSS subscribers are targeted traffic. They have already visited your page and are interested enough in the content to want to come back. The potential for converting them to paying customers is immense.
RSS Feed Advertising
One of the best ways for an aggregator to monetise your website is through RSS feed advertising. Google’s AdSense program now supports this new type of affiliate marketing. It works by linking ads to each feed.
When you sign up for this option in Google AdSense, you will receive a new URL that becomes the feed address. When a subscriber receives the feed, they can then click on the included advertisement. Bidvertiser is another company offering affiliate marketing that supports RSS feed advertising.
RSS Feed advertising allows you just one more avenue to boost your click through rate. With more and more people utilising mobile devices to access the internet, this could be a real boon to your affiliate earnings.
Comparison Shopping Engines (CSE)
Another manner of making your feeds earn money is by submitting your products to a CSE. The CSE grabs product update feeds, then offers the results to consumers using the service to find a specific item.
For best results, ensure that your product’s keywords are very focused and included in the title. Select the appropriate category for your offerings. Images, detailed descriptions, and brand logos help your products get noticed. Cross-selling helps to increase income from sales after the conversion.
Feeds are easy to set up. They are one more way of interacting with your visitors and potential clients. The ability to make money through well-placed feeds is nearly unlimited, particularly in conjunction with affiliate advertising and comparison shopping engines.