Comments on: Overcoming Buyer Resistance With Sales Copy http://seanseo.com/copywriting-tips/overcoming-buyer-resistance-with-sales-copy/ SEO Tips and Social Media Advice | SeanSEO Tue, 24 Apr 2012 21:28:50 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Jill Brown http://seanseo.com/copywriting-tips/overcoming-buyer-resistance-with-sales-copy/comment-page-1/#comment-8940 Jill Brown Thu, 24 Jun 2010 00:09:10 +0000 http://seanseo.com/?p=2786#comment-8940 Great selling information here, thanks Sean. I'm inclined to agree that a long sales copy is not always appropriate. I've had instances where I am ready to purchase half way down the page and have lost interest towards the end. A Sales Copy with an accompanied video is good. If I have done enough reading and still want to know more about the product I can go to the video and listen to what's been said and possibly from the horses mouth. Sean Rasmussen does this well with lots of videos and webinars available to support his offer. Like you said in this article Sean. Answering questions is most important and to have them all covered. If this is achieved my experience is that the sale is a certainty. Great selling information here, thanks Sean.

I’m inclined to agree that a long sales copy is not always appropriate. I’ve had instances where I am ready to purchase half way down the page and have lost interest towards the end. A Sales Copy with an accompanied video is good. If I have done enough reading and still want to know more about the product I can go to the video and listen to what’s been said and possibly from the horses mouth. Sean Rasmussen does this well with lots of videos and webinars available to support his offer.

Like you said in this article Sean. Answering questions is most important and to have them all covered. If this is achieved my experience is that the sale is a certainty.

]]> By: Samantha Banfield http://seanseo.com/copywriting-tips/overcoming-buyer-resistance-with-sales-copy/comment-page-1/#comment-8890 Samantha Banfield Wed, 23 Jun 2010 04:40:03 +0000 http://seanseo.com/?p=2786#comment-8890 There are some very successful copywriters who use long copy. People don't read everything blah, blah, blah, blah and scroll... blah, blah, the copywriter makes their point using compelling language blah, blah, blah. So the success rate of successful copywriters who use long copy is good - I know one successful person, personally. Actually - two if we include Sean Rasmussen... not that I know him personally but he did use long copy for YOTA book - & he is super successful! So although their seems to be some debate about long copy vs short - the proof is in the pudding. There are some very successful copywriters who use long copy. People don’t read everything blah, blah, blah, blah and scroll… blah, blah, the copywriter makes their point using compelling language blah, blah, blah. So the success rate of successful copywriters who use long copy is good – I know one successful person, personally. Actually – two if we include Sean Rasmussen… not that I know him personally but he did use long copy for YOTA book – & he is super successful!

So although their seems to be some debate about long copy vs short – the proof is in the pudding.

]]> By: Sean Rasmussen http://seanseo.com/copywriting-tips/overcoming-buyer-resistance-with-sales-copy/comment-page-1/#comment-6977 Sean Rasmussen Fri, 26 Mar 2010 01:18:03 +0000 http://seanseo.com/?p=2786#comment-6977 There is nothing wrong with outsourcing various things that are not your strong points Jazz. There is nothing wrong with outsourcing various things that are not your strong points Jazz.

]]> By: Jazz Salinger http://seanseo.com/copywriting-tips/overcoming-buyer-resistance-with-sales-copy/comment-page-1/#comment-6975 Jazz Salinger Fri, 26 Mar 2010 00:48:40 +0000 http://seanseo.com/?p=2786#comment-6975 Hi Sean, I still think that I would outsource this as it's not a strength with me. I agree that the best way to overcome buyer resistance is to anticipate their reservations around buying the product. I think some places where you can find out what people are saying about the product is Twitter and Yahoo Answers. I agree with Rita. I don't like the long sales pages either. I guess I would want to do my sales page differently but then maybe it wouldn't be as effective. Hi Sean,

I still think that I would outsource this as it’s not a strength with me. I agree that the best way to overcome buyer resistance is to anticipate their reservations around buying the product. I think some places where you can find out what people are saying about the product is Twitter and Yahoo Answers.

I agree with Rita. I don’t like the long sales pages either. I guess I would want to do my sales page differently but then maybe it wouldn’t be as effective.

]]> By: Rita Pepper http://seanseo.com/copywriting-tips/overcoming-buyer-resistance-with-sales-copy/comment-page-1/#comment-6013 Rita Pepper Sat, 20 Mar 2010 22:49:01 +0000 http://seanseo.com/?p=2786#comment-6013 Hi Sean, A long sales page is ok as long as is not repeating the same thing over and over, often I have just clicked off a page that does that. Rita Hi Sean,
A long sales page is ok as long as is not repeating the same thing over and over, often I have just clicked off a page that does that.
Rita

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