Google Blog Search is a great tool for helping you to:

1. Get information about your niche
2. Assess your competition
3. Find blogs to network with

Google Blog Search is a search engine for blogs. Reading blogs from your peers and from mentors in your industry or niche can be very enlightening. By searching on a keyword or phrase you can find people to follow and subscribed to and you can get information that helps you in your own career.  Whether you’re a blogger, an internet marketer or a Jack / Jill of all trades online, the blogosphere can be very helpful.

Assess Your Competition

If you want to be a professional blogger or online marketer you can see how other people are selling what you want to sell. This can spark ideas for your own strategy.

Find Blogs To Network With

It’s no secret that commenting on blogs in your niche can help you multi-fold. It can help you get visitors to your own blog and help you with your SEO by sending search engine spiders your way.

Tools:

On the Google blog search site you an also create Google alerts from the page, subscribe to a RSS feed in Google Reader and add a gadet to your home page for quick access.

Have a most outstanding day.

Dana Prince
Internet Marketing Blog
www.SeanSEO.com © 2008

If you want to learn the secrets to your competition’s success, you need to analyse their moves.  Google Alerts can help you do that.  Use it to do keyword searches and to help you get hand delivered information about your niche and your customers.

Google Alerts for Creative Research

There are loads of free Google tools to help you get information that can help you succeed. Get creative! Everyone needs to do creative niche research and everyone needs to do competitive analysis. Besides researching on the search engines, research for your keywords and research your competitor’s names and find out what’s out there that is making someone else money instead of you.  The results that get delivered to your e-mail could help you fine tune your copywriting skills, give you new angles to use for your article marketing and help you keep up to date on news in internet marketing by getting the infromation you want delivered to you so you don’t have to remember to go out and look for it.

Have a most outstanding day.

Dana Prince
Internet Marketing Blog
www.SeanSEO.com © 2008

Yesterday we talked about the value in your website stats and how they can be keyword goldmines to help you with your SEO. If you’re not already using your stats, here are some ways to tap into that knowledge.

• Google Analytics
• MyBlogLog
• Wordpress Stats
• AWStats

Google Analytics

Google’s free tool is quick and easy to join and provides you with valuable infromation. If you want to do a PPC (pay per click) campaign, you can do it right from Analytics.

MyBlogLog

MyBlogLog is great for blogs because it’ll tell you for free how people are getting to your site and what they’re clicking on when they get there. There’s a free service that gives you limited info or you can upgrade to get more information for a fee. This site is great for social networking as well!

WordPress

If your blog is a Wordpress blog, you need to just go to your global dashboard to get more information to help you learn about your statistics.

Knowledge is power so getting as much knowledge as you can about your site or blog’s visitors can help you come up with an internet marketing strategy that can bring about great results.

Have a most outstanding day.

Dana Prince
Internet Marketing Blog
www.SeanSEO.com © 2008

The more you can learn about keywords and key phrases the better off you’ll be with your online pursuits. The Google Keyword tool is a helpful and free tool that internet marketers can use to help you find keywords that can help you with your business. Google offers other tools as well to help you such as Google Analytics which can assist you with maximising your online marketing success by learning more about your website’s traffic patterns.

Let’s look at both ways you can use the Google keywrd tool to help you with your SEO. It is free in part because Google hopes you’ll sign up for a Google Adwords campaign afterward to pay for advertising based on your keywords.

Descriptive Words or Phrases

You can enter a word and get a list of related words this way. If you’re just getting started, this is a good way to start deciding what words and phrases to use in your website.

Website Content

By using this contextual option, the tool will look at an existing website and give you ideas based on the site’s content. This is a good idea if you’re thinking about keywords or a Google Adwords campaign.

Anything you can do to further educate yourself on the way search engines work and think as well as the way human users search for what they want can increase your chances of successful online marketing.

Have a most outstanding day.

Dana Prince
Internet Marketing Blog
www.SeanSEO.com © 2008

We all know that Google is the big one (for today, anyway) to work your SEO magic for but should you take the time to optimize for more than one search engine online?

If you search key phrases on Google and on another search engine such as Yahoo you’ll often see rather different results.  Some people find that their efforts net great results on one and not such great results on the other.

Different Search Engine, Different Algorithm

Different search engines use different algorithms with their search engine spiders when determining which sites are relevant to various subjects.  One search engine might be more apt to look at your header and others might look at your keyword density for articles.Another might take a strong look at whether you have images and meta descriptions and how often your page is updated.

The key is to write good content so that when the visitors come, they’ll want to buy something!  If your content is relevant, the search engines will find you and it’s better to get targeted traffic that converts than to get empty volumes of traffic.

In terms of focusing, optimizing for Google is a wise move as it will probably give you the best bang for your time and money. You’ll find that if you optimize for Google and really concentrate on high quality content, you’ll naturally get good results with other top search engines.  It’s difficult to optimize for everyone and a tweak might move you higher on the results page on one search engine but could give you a consequence of losing placement on another and that loss could translate to big money for you.

The only way to really optimize for more than one is to design multiple websites and optimize each with seperate techniques specifically for a search engine.

Have a most outstanding day.

Dana Prince
Internet Marketing Blog
www.SeanSEO.com © 2008