How To Use EzineArticles For Maximum Benefit

One of the largest, most-cited article directories on the internet today is EzineArticles. Obviously, writing a good article is a requisite for using this site as a way to build links, authority, and get your content to go viral. But beyond that simple and obvious fact, here are some additional tips on how to use EzineArticles to your internet marketing benefit.

How To Use EzineArticlesGeneral Article Writing Tips

You may have a great idea of a topic related to your e-commerce business to write about, but you will have greater success if you browse through the suggested titles.

Platinum and premium members (who have earned points based on the number of submitted/published articles) both have access to thousands of titles related to their selected niche. According to the site’s blog, “Better Titles = Additional Article Views = More Resource Box Clicks = Higher Website Traffic”.

Use the resource box to include relevant information about you and your company. Tell readers why you’re an expert on a particular topic and drive them to your website. Be sure to select your landing page with care and tweak it so that it is absolutely relevant to those reading your content.

Not sure where to start? Take the time to explore the content already posted on the Ezinearticles site. What are your competitors writing about? Which pieces are most popular? By doing this research, you will also gain further insight into popular keywords and ideas for your niche market.

Remember to make your content stand out. There are more than a quarter of a million members currently writing for this site so only the best, most informative articles will rise to the top. This is also great for achieving a higher authority – and enticing readers to browse through all your content. Browse through categories carefully to try to make articles you write for that category as relevant and valuable as possible.


Ezinearticles has been available on the internet for quite some time and it shows no signs of leaving the virtual community anytime soon. Keeping that thought in mind, remember that evergreen keywords will provide the maximum mileage for your piece.

KeywordsUsing keywords in your articles is important, but do make it sound natural. If it’s obvious that the piece was written merely to gain ranking on specific keywords or as an advertisement for your company, you are not likely to gain traffic or SEO benefit from it. The article publisher will recommend relevant keywords to the article. Is your targeted phrase listed as a recommendation? If not, chances are that your article won’t rank very well for that phrase so some tweaking may be in order.

Use long tail keywords to get further mileage out of your articles. As more and more big businesses are coming on board the article marketing train, expect the number of published articles to rise. Focus on your niche and provide relevant information to your smaller, more targeted market. Write about your company’s specific strengths and how they provide a bigger benefit to the customer than going with the big, impersonal business that is better known.

Don’t forget to publish the RSS feed of your articles elsewhere. Submit it to directories and publish the widget on your blog’s sidebar to showcase your most recent articles.

The key to making Ezinearticles work for your internet marketing strategy is to obtain the highest click-through rate on your content. Just like the text on your web pages, in your sales letter, and on your blog, content is king. Make it interesting, informative, and unique and you will soon find that writing articles for this directory provides some amazing results.

Write often and don’t forget to review the reports that Ezinearticles will send you to see what you’re doing well on so you can replicate those efforts on Ezinearticles and on other article directories as well. Once you learn how to use EzineArticles to it’s full potential, I’m sure you will find the service a great weapon to include in your internet marketing arsenal.

About Sean Rasmussen

I am a passionate blogger and have been a full time internet marketer since 2005. When I'm not with my family, you will find me doing SEO, building websites for many of my clients, and creating products out of thin air! This is a cool gig and I love it!


  1. Hi Sean,
    I thus far have had no luck with EzineArticles so now I am not going to try again till my knowledge is more advanced as at the moment I cant figure what it they want, so I will just keep working in other areas and will try again later.

    • Stick in there Rita.

      The rules that EzineArticles have in place are a little complex, however they are there to keep the quality high of the articles submitted. Once you have submitted a few articles and they have been accepted, you will be amazed at how naturally writing articles for Ezine will become.

  2. When my first article to EzineArticles got me expert status, I figured that there are a lot of people out there writing lesser quality articles, and what they are looking for is high quality work. I suspect they get tired of articles that have obviously been re-worked from an original or written by someone in the Philippines or India.

  3. I think I have been approaching this subject with such a huge sense of urgency – I want to know it all – that I haven’t got too much of this in detail. There is such a wealth of knowledge and finesse to be had in so many areas, it is sometimes difficult to decide which area to focus on first. thank goodness for this page – with snippets of information like a taste-testing centre. I’m panting and happy.

    The world of E-zine Articles looks tantalizing. As you say, having a landing page that is ready for the flow is a great idea. Not too long now!

  4. This blog post is jam-packed full of helpful tips on how to use ezinearticles. Most newbies will make the mistake of just writing articles, submitting them, wonder why they’re not getting results, then give up. It’s so great to know that there’s top information available, like this blog post, that’ll help you excel. People think there’s some kind of magic to online success. The more you work through this blog, the more you realise that success is a matter of applying the small things, consistently, over a period of time.

  5. Jazz Salinger says:

    Hi Sean,

    This is excellent advice. I can clearly see where I’m making my mistakes. I’m doing some of the things you suggest but not all. I really need to re-work my routine so that I’m covering all the areas.

    Maybe then, I will get better results. 🙂

    • Time is on your side Jazz. You can’t do everything at once, just take it step by step, and complete every step to the best of your ability before moving onto the next one 🙂

  6. Thanks for the helpful advice Sean,

    I have recently started another website and began writing articles again. With this new site I have written articles that are of a more general nature without the inclusion of promotion. I do have other websites that are solely designed for promotional purposes but I have noticed that on the new site, the general written articles are getting better ranked and more traffic than the promotional articles on my other sites.

    This leads me to conclude that those who have tried article marketing and have failed have done so because they haven’t fully understood that to get the best out of your articles, cut the promotional stuff and write more general related articles for the best results.

  7. Hi, I wrote my first post. It is on science.I am writing good quality articles. Hoping that the site gives me some traffic to my website . Is there an estimate on how many posts I may have to write to get on the top of the list? and does your visibility in the site increase as your level increases? What is approximately a good amount of traffic one can get from the site? I am asking too many questions, I know. Just concerned. Found your post very useful.


    • Hi Ganesh.

      As a rule, I think 1 post per week is good and consistent. Just make sure to interact with your readers (comments and interact on social media).

      Of course, you get more noticed as you go higher in the listings (if you are referring to Search Engines).

      Traffic wise, it’s very hard to say. It really depends on the competition in your niche. Just remember to be consistent and interesting.